Jamaica’s reputation as a cultural powerhouse is undeniable, but are we fully leveraging it to drive economic growth? The Freedom Street New Year’s Eve concert made headlines, attracting 32,000 visitors and generating an estimated $30 million in revenue. It was a clear demonstration of the economic potential of large-scale entertainment events. Globally, festivals are major […]
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We all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities
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